Measuring Return on Social Investment

Gartner says half of enterprises are wasting money on social media
Getting a positive return on investment from a social media campaign is about more than tracking the...

Article: Marketers Shift Primary SEO Metrics and Objectives
Marketers rely more heavily on SEO to increase website traffic...

Galaxy Tab return rate as high as 16%, researcher says
Based on its tracking of sales at nearly 6,000 wireless stores, ITG Investment Research found that the...

Measuring Success Biggest Challenge in Social Media Marketing – ClickZ News
Measuring Success Biggest Challenge in Social Media MarketingClickZ NewsAgencies and in-house marketers...

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